Precise Digital Printing on why everyone wants a Zünd Cutter

December 19, 2022

Precise Digital Printing, a leading wholesale trade supplier of large-format, full-color signs and graphics, has just placed an order for their third Zünd digital cutting system. This is the story of how the company has evolved in a very short time, from a team of three to a major trade printer in the Midwest, and the role Zünd has played in their remarkable success.

Precise Digital Printing - PDP, located in Bensenville, Ill., is one of the leading wholesale suppliers of large-format, full-color signs, graphics, and point-of-purchase displays in the Midwestern United States. Rising from the ashes of the 2008 recession, the company began with all of two partners, Jugnu Shah and Kevin Grouwinkel, and a single employee. In a mere 14 years, PDP has grown to a staff of 56 with an impressive array of state-of-the-art equipment, including 12 flatbed and roll-to-roll printers and two Zünd cutters — with a third one on its way — but more on that later…

Precise Digital Printing’s remarkable growth is due to a number of different factors, not the least of which is the recent pandemic and its effect on many smaller PSPs unable to adapt to a new environment, let alone cope with the resulting labor shortages. Many of the survivors in the business saw tremendous growth and were forced to look to wholesale trade suppliers to contract out whatever jobs they could not handle themselves. PDP was able to benefit tremendously from this, seeing their business increase by 30-40% over the past year alone. With a need to accommodate this type of order volume (much of which on short notice), the company now operates 24/7 with no sign of things slowing down any time soon.

The key to success: careful investment

When asked about how Precise Digital Printing managed to weather the turmoil of the past several years so well, Vice President Kevin Grouwinkel has no doubts: “It’s all about careful investment in people and technology. We hire good, experienced people and treat them fairly so they want to stay with us; and when it comes to equipment, we also choose wisely but at the same time frugally, making sure we can pay for everything within 1-2 years.”

As did many other successful printers during and after the pandemic, President Jugnu Shah and Grouwinkel saw a need to diversify and decided to invest in a Scodix printer. Combined with the versatility of PDP’s two Zünd L-3200 cutting systems — one of which equipped with a 1kW router and Automatic Router-bit Changer - ARC — the company is able to quickly and easily produce jobs involving tens of thousands of pieces cut from 20x28” sheets of embellished PVC and Di-Bond. “The amount of business — new business, mind you — we have generated from these capabilities has been incredible. And this is not a service many trade printers can offer. The speed and efficiency of our Zünd cutters has allowed us to increase the size of orders. We used to go for display jobs ranging from 150 to 200 units, and now we’re at 500-1,000 — and some of these displays consist of 15-20 pieces!”

Sustainability and the need for speed

Another development Precise Digital Printing was quick to see and respond to, is the growing demand in POP away from plastics towards more cost-effective and sustainable corrugated materials. Having experienced a threefold increase in this segment of their business (now at a volume of 2-3,000 sheets per week), Grouwinkel can hardly wait for the arrival of their third Zünd cutting system, a 10x10 ft G3 3XL-3200 set up for tandem operation. This cutter configuration allows for loading/unloading the machine on one side while cutting operations continue on the other, which results in an incredibly fast and productive, non-stop production workflow.

Everybody wants a Zünd

When things get backed up, Precise Digital Printing happily resorts to partnering with another Zünd customer, who actually used to be a good customer of theirs. Kevin Grouwinkel does not mind at all when this happens: “Consistencies in workflow and output quality make it easy for us to help each other out, because just like us, these customers have done their homework when it comes to buying equipment. They know exactly what they can expect from these cutting/finishing machines: unequaled Swiss engineering, quality, and reliability, not to mention ease of use and labor savings — and one more thing — consistently low maintenance costs. That’s why everybody wants a Zünd!” To sum it up, what Kevin Grouwinkel appreciates most about Zünd is the unwavering dedication to making manufacturers’ jobs as easy as possible, no matter their specific application or workflow requirements: “In the printing business especially, there is so much equipment that comes and goes, that simply becomes obsolete or dies. But Zünd just goesand goes and goes…!”

Share or Email this content
Graphic Display World

Email us your news, PR, case studies to [email protected]

Latest from Graphic Display World

Roland DG (UK) Ltd - VersaUV Double Your Profits
FESPA Global Expo 2023 Opens In... May 23, 2023 10:00 am 111
The Print Show 2023 Opens In... September 19, 2023 10:00 am 230
PRINTING United Expo 2023 Opens In... October 18, 2023 10:00 am 259
Sign & Digital UK 2023 Opens In... March 21, 2023 10:00 am 48
Your 300 x 300 Banner Here
drupa 2024 Opens In... May 28, 2024 10:00 am 482

The UK's coolest wide format printing trade press website specialising in providing punchy and concise up-to-the-minute news, views and industry opinions ...

Latest News

PressOn bolsters environmental credentials with eco-friendly vehicle wrapping in partnership with HP

PressOn bolsters environm…

Jan 10, 2023 Rate: 0.00

Ocean Outdoor beefs up Group structure to drive sector growth - Phil Hall appointed Ocean Outdoor UK CEO

Ocean Outdoor beefs up Gr…

Jan 10, 2023 Rate: 0.00

CMYUK takes delivery of the new Mimaki JFX600-2513 UV LED production flatbed printer at its showroom in Shrewsbury

CMYUK takes delivery of t…

Jan 09, 2023 Rate: 0.00

Esko to showcase how latest software makes it easier to digitize, automate and connect at C!Print Lyon

Esko to showcase how late…

Jan 09, 2023 Rate: 0.00

UK Feather Flags commits To Innotech Flag Hardware

UK Feather Flags commits …

Jan 09, 2023 Rate: 0.00

Featured News

RadWraps, Phototex and ColourShield provide dementia-friendly graphics installations

RadWraps, Phototex and Co…

Aug 16, 2022 Rate: 0.00

SkinzWraps races ahead with Drytac for Gas Monkey Garage wall graphics project

SkinzWraps races ahead wi…

Aug 04, 2022 Rate: 0.00

Agfa-Gevaert to acquire Inca Digital Printers, taking a significant step in its digital printing business

Agfa-Gevaert to acquire I…

Apr 20, 2022 Rate: 0.00

Phototex is sustainable solution for wall decorations

Phototex is sustainable s…

Apr 19, 2022 Rate: 0.00

Type One Style gains versatility and economy with the VersaUV LEC2-330 printer

Type One Style gains vers…

Feb 23, 2022 Rate: 0.00

Features/Applications

Makroser Tekstil’s carpet production soars with a Mimaki TS300P-1800 sublimation transfer printer

Makroser Tekstil’s carpet…

Dec 20, 2022 Rate: 0.00

Phototex Self Adhesive Fabric on Display at the Imperial War Museum

Phototex Self Adhesive Fa…

Dec 19, 2022 Rate: 0.00

MacroArt's large scale graphics installation helps turn Soho's streets into a new reusable gallery

MacroArt's large scale gr…

Dec 07, 2022 Rate: 0.00

Mimaki 3D printed models star in ITV trailer for Emmerdale soap opera

Mimaki 3D printed models …

Dec 06, 2022 Rate: 0.00

Tate Liverpool looks to Contra Vision for its Turner Prize window graphics

Tate Liverpool looks to C…

Dec 01, 2022 Rate: 0.00

Your 1100 x 100 Banner Here

SEARCH