London’s big Pride Parade on Saturday, July 2 is the backdrop for the world’s first ever real world and metaverse collaboration to be seen on digital out of home (DOOH) screens.

In partnership with the All England Club and Vodafone, premium outdoor media owner Ocean Outdoor is helping to bring Wimbledon to fans across the UK through its full motion network.

The World Out of home Organization has launched its new Global Guidelines for Audience Measurement, at the WOO Global Congress in Toronto. The Global Guidelines were collated by Gideon Adey with the committee chaired by Neil Eddleston.

Striking the right balance between Classic (traditional) Out of Home and all-conquering digital is one of the keys to sector growth for the medium, World Out of Home Organization President Tom Goddard told delegates at WOO's Global Congress in Toronto.

The World Out of Home Organization (WOO) has announced its first Annual Awards since 2019 at its Toronto Global Congress, held this week from May 25-27. This is WOO's first in-person Global Congress since pre-pandemic Dubai in 2019.

For Mental Health Awareness Week 2022, Land Rover launched immersive ‘Live Streams’ on Ocean Outdoor’s digital screens to raise awareness of the importance of nature in improving mental wellbeing.

The hopes, dreams and wishes of seriously ill children are brought to life on one of Ocean Outdoor’s biggest full motion screens in a magical campaign created by MediaCom Creative Systems for the charity Rays of Sunshine.

Dentsu, Ströer and Ocean - top industry leaders join Toronto 2022 speaker line-up.

Kinetic Global CEO Keith ‘Kappy’ Kaplan has joined a super-heavyweight speaker line-up for the World Out of Home Organization’s Global Congress in Toronto from May 25-27.

Premium digital out of home (DOOH) media owner Ocean Outdoor has today (March 30) announced a new official partnership with Special Olympics GB.

Lamar Advertising President and Chief Executive Officer Sean Reilly is joining the World Out of Home Organization board. Lamar's operations span the US and Canada with over 350,000 displays.

Destination media specialists, Limited Space, and Capital & Regional (C&R), the UK convenience and community focused shopping centre REIT, have launched a new D6 digital out-of-home (OOH) network. This is Limited Space’s first move into small-format digital OOH.

Heinz Beanz is continuing its pledge to support the fight against child hunger in the UK with an interactive out of home campaign using Ocean Outdoor’s state-of-the-art LookOut technology to show how hard it is for children to focus when they go to school hungry.

Lamar Advertising, one of the largest out-of-home advertising companies in the world, has joined the World Out of Home Organization (WOO).

To celebrate The Green Planet AR Experience, powered by EE 5G opening its doors at 55 Regent Street, and with his most recent BBC Studios Natural History Unit landmark series still enthralling UK viewers, Sir David Attenborough loomed large in London by appearing on Piccadilly Lights to turn grey into green – and temporarily reclaim the famous Piccadilly Circus location for the plant world.

OMG General Manager Celia Collins highlighted opportunities and problems in African OOH in a wide ranging interview with WOO President Tom Goddard which opened this week’s virtual Africa Forum. Collins said OOH had “stayed strong” during the pandemic and she expects revenues to be back to 2019 levels this year.

The World Out of Home Organization's first Africa Forum, to be held virtually on Thursday February 3, will provide the most in-depth focus to date on the Africa Out of Home market and its place in the global industry.

OOH Capital, the global Out of Home advisory company and consultancy, has extended its global reach with the arrival of three new partners, covering Asia, the United States and Benelux.

From Amsterdam to London, Eindhoven to Edinburgh, hundreds of digital out of home screens in 35 UK and Dutch cities celebrated the arrival of 2022 with virtual fireworks displays, replacing traditional New Year’s Eve celebrations which had either been scaled back or cancelled for a second year.

Admix, the In-Play company that bridges the gap between brands and the metaverse, today announces a new partnership with Ocean Outdoor, the UK’s leading digital out of home (DOOH) operator, to send brands into the metaverse.

Clear Channel Europe today announced the appointment of Andy Stevens as its first ever Chief Data Officer. Previously Head of Data and Programmatic for Europe, Andy will be responsible for leveraging commercial data as a strategic asset to enhance Clear Channel’s products and sales channels and drive revenue.

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