Ricoh launches competition to win a Ri 100 direct-to-garment (DTG) printer package

July 23, 2020
The award-winning Ricoh Ri 100 direct-to-garment printer can help businesses get off to a flying start in the profitable market of customised T-shirts, socks, hoodies, tote bags and more The award-winning Ricoh Ri 100 direct-to-garment printer can help businesses get off to a flying start in the profitable market of customised T-shirts, socks, hoodies, tote bags and more

Ricoh is offering businesses the chance to win a Ricoh Ri 100 direct-to-garment (DTG) printer package, an entry-level solution for the personalised apparel market.

The Ricoh Ri 100 has a small footprint and simple print workflow - it's as compact and as easy to use as a standard desktop printer - but with lots of creative potential. In just minutes it can print colourful designs, bold slogans and even sharp photographs directly to T-shirts, sweatshirts, shopping bags, cushion covers and more, personalised for every customer. It's compact and fast enough to offer a portable, reliable solution for events and exhibitions, or as a permanent addition to a retail shop or print business.

The personalised products sector offers significant development potential," says Nick Macfarlane, direct-to-garment sales specialist at Ricoh UK. "Digital textile printing meets the needs of today's consumers and, crucially, print businesses. It's agile and versatile, allowing short and single runs, and lots of design options. You can flexibly respond to the changing needs of your customers and deliver high-quality promotional and personalised garments quickly and without the constraints of minimum order quantities.

"We're delighted to launch this competition to help a new or existing business explore this exciting, creative application."

Ricoh DTG systems also offer sustainability benefits - thanks to their eco-friendly water-based inks - meeting another requirement of the modern marketplace. The direct-printing method also means no waste transfer materials, which additionally reduces consumables costs. They've been engineered by Ricoh, a print specialist with decades of manufacturing experience, to provide maximum potential in a small package, giving businesses a fast, straightforward way to start selling wearable personalised products. It's a fun, creative market that could be potentially lucrative for any print business.

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