Diversify in 2022

April 29, 2022

It doesn’t take an entrepreneurial expert to know that the world of business is constantly changing. Consumer habits change, technology improves and both the consumer world, and the business-to-business market, can change rapidly. So how can your business stay steady in this turbulent landscape? Evolve and diversify.

When the pandemic created the urgent need for social distancing measures, the printing community responded quickly. Critical messaging applications were produced – they were bespoke, high quality, easy to install, eyecatching and hardwearing.

HP has announced a new webinar that will explore the many print opportunities presented by the creative interior décor market. The free-to-attend event, titled ‘HP décor - what's next?', takes place on 30th June 2021 at 10am GMT and will provide insight into the untapped print opportunities offered by the very latest trends in the world of décor.

Today, more than ever, fitters and printers must be versatile, fast, competitive, and in step with the technological innovations regarding the fields of machinery and materials. In order to respond effectively to the fast pace of last-minute campaigns and promotions, it is important to always have the most adequate materials available, safe and certified for specific applications.

HP Inc. (NYSE: HPQ) have announced the latest addition to its HP Stitch portfolio to help print service providers (PSPs) diversify their soft signage and interior décor offerings, as well as meet more challenging customer needs. The updated 126-inch HP Stitch S1000 is designed to offer high quality with greater versatility and smooth operation.

Antalis will present Coala Interior Film, its brand of decorative self-adhesive products with hints and tips on how to redecorate interior spaces. Coala Interior Film includes a range of over 650 easy to apply finishes that offer truer-than-life textures that can cover most surfaces in record time.

HP and Papergraphics have announced an upcoming webinar exploring the opportunities in decorative inkjet printing for commercial and residential interiors.

A new EFI™ VUTEk® 5r+ UV LED roll-to-roll superwide-format inkjet printer from Electronics For Imaging, Inc. is helping Katy, Texas-based Foxmark Corporation drive continued growth in commercial and retail interiors for national clients.

CMYUK has launched a samples almanac that showcases the widest range of sign and display materials, textiles and digital-ready fabrics currently available to digital wide format print producers.

HP's recent online interior décor experience highlighted how digital printing technology can open up the colourful, diverse interior décor market for more businesses.

Two Chinese companies recently invested in Agfa’s water-based inkjet printing system for interior decoration. The InterioJet brings them top print quality and advanced customization for the digital printing of laminated surface designs.

Fisher Textiles, the leading supplier of fabrics for digital printing, introduces a new printable fabric line for Home Furnishing applications that are ideal for interior and exterior home décor.

With exhibitions and trade shows across the world still missing in action, it may seem like the print industry is on pause. However, Terry Raghunath, HP's Business Development Manager for Graphics Solutions Business, will demonstrate that's not the case when he hosts a new online experience focused on printed décor trends.

LINTEC EUROPE is partnering with Decor Lab, based in Milan, Italy to showcase its range of innovative window film and interior décor solutions. Decor Lab is a showroom displaying a range of decorative solutions for interiors from a number of industry-leading companies to visiting architects, designers, printers and graphic professionals. Various thematic workshops are available, hosted in collaboration with its partners, that offer technical advice and show application examples of what can be achieved with various solutions and techniques. Visitors can arrange to view the showroom by appointment only, where a member of the Lintec Italy team will also be available to discuss the solutions on offer.

Today's consumers - both businesses and individuals - are looking for ways to put their creative stamp on their spaces. Homes, offices, hotels: people want décor that is customisable and adaptable. Increasingly, people also expect environmental responsibility from brands and suppliers. Large-format digital print delivers on these demands and more, giving many businesses an unmissable opportunity to offer customers amazing creative freedom while capturing new profits.

Roland DG will participate in the FuturePrint Virtual Summit taking place from 12th - 16th October, 2020. The event is free to join and brings together 120 speakers spanning 15 countries to discuss a range of hot topics across the industrial, wide format and commercial printing, packaging and labelling industries.

THE STYLISH interiors created for a Newcastle bar have taken a top honour at a prestigious international awards ceremony.

The next Heimtextil has been postponed from January and will now be held concurrently with Techtextil and Texprocess 2021 in Frankfurt from 4 to 7 May 2021. This will result in exciting synergistic effects for the sector.

The go-green movement is taking off in the digital decor field creating a path for innovation and an opportunity for printers seeking a competitive edge. Join the HP Media Team to learn about green products and practices for print in the growing “good market.”

The digital decor market was valued at $18.9 billion in 2018* and was forecast to grow 5% annually until 2023, providing a huge market opportunity for the print industry. In the current COVID-19 climate, PSPs need to look for alternative opportunities and revenue streams. Here are a few tips to help you or your customers take steps to enter this new market.

The Print Hive can meet increasing demand in two key areas – sustainable graphics and customised interiors – without sacrificing speed, quality or affordability, following the installation of a Roland EJ-640 DECO, a dedicated printing solution for the thriving interior decoration market.

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